Each year, AMA Ferris has students participate in the National Collegiate Conference Case Competition. The case competition is sponsored by a company that has a marketing objective and is looking to gain perspective from AMA students who compete by developing a marketing strategy for the company.
Excited for the Case Team that has submitted their hard work for the competition. We will keep all of our supporters posted on how well we are doing.
During the 2013-2014 school year our team created a marketing plan for the Hershey Take 5 bar and placed 2nd out of the entire country.
From 2014-2015 our team worked on a case for vitaminwater and placed 3rd overall.
During the 2015-2016 the team prepared a marketing plan for Hershey's new Ice Breaker Cool Blast Chews and took 2nd place once again at the 2016 National Collegiate Conference competition.
During the 2016- 2017 school year, AMA Ferris prepared their case on the website ebay. The team was busy all year with research and constructing a plan that they presented to the executive board of ebay at the national competition. The team placed 2nd overall for the 2016-2017 year.
For the 2017-2018 our Case team worked on a strategy for Mary Kay. Which they received honorable mention for.
We are currently working hard in preparation for the 2018-2019 Case Competition, with Margeaux Donavan leading the team.